A Few Free Marketing Tips from Google

I’m a very small business running my business for years. Do I really need a website?
A business of any size can benefit from being online, especially with more consumers online. In fact, 97% of consumers look on the web for products and services before they buy—even if the purchase is made offline. Now more than ever, the web enables “hyperlocal” marketing options through search, and customer review sites are the new “word of mouth.” If your business is online, potential customers are more likely to find you.

How does having a website help me find customers?
With a website, it can be easier for customers to find you—whether they are down the street, across the country, or around the world. A professional website helps potential customers discover what sets your business apart from others like it. Whether you have a storefront or run a professional service, a website is relevant for your business because 97% of consumers look online for local products and services.

How does claiming my Google Places listing help me find customers?
Millions of people search for businesses on Google. Your listing will also be available through Google Web Search, Google Maps, Mobile search, and Google Earth. On any of these services, if someone searches directly for your business name and city, your listing will most likely show up. We also may show your listing for searches for your business category or other related terms.

With Google Places, claiming and improving a great listing takes just a few minutes and doesn’t cost a thing. You can make your listing really shine with photos and videos; custom categories like your service area, brands you sell and how to find parking; and coupons to encourage customers to make a first-time or repeat purchase.

Testimonials

"Everything looks great...our call volume went up... We are now booked a week up front."
Ducky's Sprinkler Repair
"Looks good, very creative. The video was very impressive."
Integrity Automotive
"Thanks to Tony my business is growing. Tony is the best at what he does."
KelFitness