Bing’s New Business Portal — Claim Your Local Listing Now

With Bing’s Local Listing Center in its death throes, you may have been wondering how Bing would handle its local listing and SEO. Well, fear not. Bing has cut the ribbon on its Business Portal and opened it to the public. Found in Bing’s Local tab, these listings are becoming increasingly popular among consumers and brick and mortar stores, as well as mobile users.

Getting Set Up

Once you log in, do a manual search for your listing. Once you find it, click the option to change the business listing, and voila! You’ve claimed your listing. Choose which categories you’d like to appear in, add the correct information for your business, and wait for a verification pin that will arrive in your mailbox.

When you’re done, you can use the Listing Detail and Profile Editor to spiff up your listing with various media and marketing elements such as business hours, accepted payment types, and a list of your products/services. The Business Portal also includes user reviews to help consumers make their decisions.

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